To deepen economic and trade exchanges between China and ASEAN countries, and promote Ningxia''s opening-up and industrial cooperation, the 2nd China (Ningxia) - ASEAN Economic and Trade Exchange Conference was successfully held in Yinchuan on May 21, 2025.

With the theme of "Regional Synergy, Innovative Development, and Win-Win Cooperation", this conference attracted diplomatic envoys from ASEAN countries, representatives of business associations, enterprise leaders, and representatives of key domestic enterprises to attend, jointly exploring new paths for economic and trade cooperation.

The current matchmaking conference was co-hosted by the Department of Commerce of the Ningxia Hui Autonomous Region, the Secretariat of the China-ASEAN Expo and other institutions. It aims to build an economic and trade cooperation platform between Ningxia and ASEAN countries, and promote in-depth cooperation between the two sides in fields such as agriculture, energy, manufacturing, and food processing.

During the conference, a series of activities including the opening ceremony, industrial promotion, enterprise matchmaking, and product display were held, providing participating enterprises with precise and efficient communication opportunities.

As an important window for Ningxia''s opening-up, this matchmaking conference focused on promoting Ningxia''s advantageous industries such as agriculture, new energy, and food processing. Representative local enterprises in Ningxia actively participated, showcasing characteristic products such as wolfberry products, halal beef and mutton, and wine to ASEAN merchants, which attracted widespread attention. A number of enterprises reached preliminary cooperation intentions with ASEAN buyers, laying the foundation for further expanding the Southeast Asian market.

During the exhibition, Ningxia Yizhongyuan Food Co., Ltd. comprehensively introduced itself to exhibitors, purchasers, and industry experts from various ASEAN countries through corporate promotions, product displays, on-site tastings, and other forms. Its high-quality products and unique local flavors attracted many participating guestst, creating a lively atmosphere for on-site exchanges.

The aim of this matchmaking conference is to promote economic and trade exchanges and industrial cooperation between Ningxia and ASEAN countries. The active participation of Ningxia Yizhongyuan Food Co., Ltd. has demonstrated the positive attitude of local enterprises in Ningxia towards opening-up and cooperation, and also injected new vitality into regional economic and trade exchanges. This participation not only provided Ningxia Yizhongyuan Food Co., Ltd. with a valuable opportunity to expand the international market, but also built a bridge for deepening economic and trade cooperation with ASEAN countries. In the future, the company will continue to rely on Ningxia''s resource advantages, adhere to innovation-driven development, and promote more high-quality products to enter a broader market.